Wednesday, October 21, 2009

Multimedia student starts up apparel business

First-year multimedia student Scotty Cummings is embarking on his dream: starting up his own apparel business.

“It’s a dream I’ve always had,” Scotty said. “It’s why I came to EVIT.”

A class project earlier this school year prompted him to create a company logo, and now he has designed and produced T-shirts, hooded sweatshirts and a few jackets for the business, called Karma Clothing and Accessories. Eventually, he plans to add other items, such as bags and stickers.

“I’m just amazed at this guy,” said Brian Higgins, Scotty's teacher. “His drive and motivation; it’s unmatched.”

Until Scotty gets a company Web site up and running, he is relying on help from his friends to wear his products and spread the word about his new venture.

By this winter, his apparel will be available for sale at an EVIT design store that his class is creating. The store will feature Cummings’ products, as well as a number of other items designed by students in his class, such as posters, cups, school supplies and other clothing.

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